ZEER: The Easy Way to Find Better Food

Have you heard about ZEER? Created in early 2008 by Mike Putnam, ZEER is a continually updated food information resource for people who want to know ingredient and nutrition information in the foods they eat. Perfect for those who deal with food allergies and/or intolerances.

This week, ZEER launched ZEER Select, a gluten free database full of information for those who need to avoid gluten. The company plans to offer a similar experience for other food allergies and intolerances in the future. In the meantime, with over 30,000 food items (and 500 products added or updated every week) it's easy to search for a wide variety of foods.

I had the opportunity to get a sneak peek into ZEER Select, which is offered by subscription at $14.95 per month. Users can search foods by name, category or UPC code. Detailed ingredient and nutrition information as well as a "gluten safety status" is given for each product.

I think one of the best features is that the site is constantly updated and reviewed by a medical advisory board of doctors and nutritionists. No worries about outdated or incorrect information. Another great feature of ZEER Select is the ability to maintain a grocery list and then share the list with family and friends. ZEER also has an iPhone application giving users the ability to get detailed product information when it's most needed- at the grocery store.

There are many parts to ZEER that are free for anybody to use. Join one of the Communities such as food allergies, diet, lifestyle (organic, vegan, vegetarian), health (diabetes, cancer, etc.) and religious/cultural. Users can sign up with a community to learn more about foods and participate in a discussion board to ask questions or give information. You can also see food product reviews or post one of your own.

Take a tour and see what ZEER and ZEER Select can offer you.

Let me know what you think.
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